By 2024, the online gaming industry is expected to be worth upwards of $90 billion. That’s a lot of money. For context, if you had $90 billion, you could buy the New York Yankees 15 times over. Because this industry is booming and doesn’t see any signs of stopping, there are ways to reap the benefits by joining one of the many online casino affiliate networks.
An online casino affiliate network is a website or group of websites designed to act as the middle-person between an online casino and the player. Since players are looking for a safe place to play their favorite games, they’ll first do their research. Instead of sifting through many sites to determine which betting sites offer the best bonus and free spins, players want to get that info all in one place. By joining a casino affiliate network, you can be the one-stop shop that gives players everything they need to pick a casino to play at.
Online casino affiliates work when potential customers land on your site and from there go to a casino. You will be given a special link from the online casino to place on your site. This link tracks where the customer comes from and if they’ve made a deposit on the casino site. You earn a commission based on an agreed-upon amount. The more customers you send to the casino, the more money you make.
As we said above, the online casino industry is one of the more lucrative industries in the world. Although you won’t make enough money in your first year to buy the Yankees even once, you could earn major rewards and turn your casino affiliate site into a full-fledged business that nets you a profit. We’ll get into how you get paid later on but first, we need to explore licensing.
As a member of any online casino affiliate network, it’s important to partner with a casino or sportsbook (where customers can bet on sports) that follows the licensing and regulations of where they’re located. You are not running the online casino, you are simply supplying it with players, hence, you do not need a license. Unless you live in New Jersey. This state likes to complicate things when it comes to online gaming and requires that casinos and their affiliates get licensed. The reason is that as a member of the network, you are getting paid by the online casino (your commission) making them your employer. It’s also a state where New York NFL teams play. Weird, right? Why can’t they play in New York? It’s not like there aren’t stadiums there.
In terms of regulations, some online casino affiliate networks will supply you with marketing materials (besides the affiliate link that we mentioned above). If they do, these materials must be in line with the regulations not just where they’re located but in your location too. There are strict advertising rules in place in most jurisdictions when it comes to online gambling so ensure you read up on the laws before you post any marketing or ads on your site.
As with any job, you want to rake in fat stacks of cash or cryptocurrency depending on the affiliate network you’re part of. The more players you send from your affiliate website to an online casino, the more you make. When you sign the agreement with an online casino affiliate program your commission will be outlined so there are no surprises. The commission structure is as follows:
When it comes to online casino affiliate networks paying you, there are several options to choose from. You can receive your funds via e-wallets like PayPal, Neteller, or Stripe. You can also set up a crypto wallet if you want to receive payment in Bitcoin. Finally, there’s wire transfer through which the casino sends your commission directly to your bank account.
Through the affiliate network, there are three specific payment timeframes. The first is monthly where you get paid once per month. The second is Net 15 where you get paid on the 1st, 15th, or 30th of the month (for the previous month). The third is the threshold method where your payout comes after you’ve hit a certain marker. This could be earnings of anywhere from $50 to $500.
If we’ve learned anything from the past few years and numerous Netflix documentaries is that scammers be scammin’. From Anna Delvey to the Tinder Swindler, there are bad people out there who want to take your money and run. Unfortunately, online casino affiliate networks have their share of scammers too. You need to be vigilant when partnering with a network because although most are legit, the bad eggs come in and try to ruin the whole dozen. Egg metaphors on an affiliate casino network guide? We went there because you can’t make a three-egg omelet if two out of the three eggs have gone bad.
As for the types of scams you may encounter as you search for the right online casino affiliate networks, look out for:
We take scamming very seriously at Betting Partners and will keep you up-to-date on the latest industry news to ensure that you don’t fall prey to malicious groups. The affiliate networks we recommend are tried, tested, and true to what they offer otherwise we wouldn’t recommend them.
With so many to choose from, we’ve narrowed your search so you know how to choose the best casino affiliate network for your needs.
Now that you know what a casino affiliate network is and how they work, it’s time to get started so you can rake in those commissions. Don’t you want to be able to buy the Yankees 15 times over? Or at least move them to New Jersey …
Guide sites like ours or OddsShark can help you find the right affiliates for an online casino. We also recommend GambleOnline, another directory that offers information on online casino affiliate networks.
An online casino affiliate is an intermediary website that bridges the gap between player and online betting site. As an affiliate, you earn a commission, often expressed as a percentage, of the casino’s earnings from each player you refer.
Online casino affiliate networks provide commissions based on how many players you refer to the casinos and sportsbooks in their program. You can earn anywhere from $1000 to $100,000 per month depending on how the commission structure is outlined in your affiliate contract. Most affiliates start on the lower end of the commission scale and work their way up as they build a name for themselves in the online gaming industry.
Affiliate program commissions vary from network to network, therefore, the highest-paying program will depend on what you’re looking for. Do you want to get paid a monthly flat fee or would you prefer your commission be paid out on a sliding scale based on how much a player deposits? Once you determine what want, you’ll find the highest-paid affiliate program for your needs.