With so many casino affiliate programs out there, it might be challenging for many people to pick the right one, especially when we know that there are numerous factors you should consider before joining such a program. Most affiliates are focused on the commission structure, and this makes sense. However, many of them forget that how they get paid is equally essential.
Every affiliate has a preferred payment option. If that option is unavailable in the program, they will experience problems during withdrawals. Also, not all of them provide payouts weekly or monthly, and some programs have lengthy verification processes. To avoid situations like that, you should learn more about the casino affiliate payment methods available in the best programs and analyze the payout process. You can do this by reading our detailed guide to affiliate payment methods.
Some affiliate networks/programs have significant commission structures but promise payouts with the help of shady banking solutions or options that don’t work in specific countries (like the United States, for example). On top of that, you should consider the frequency of payment, processing time, commission fees, verification procedure, and a few other things.
The payment frequency plays a significant role in this process. As an affiliate, you probably have specific business goals and need a steady income to achieve these goals. The payment frequency depends on your selected program, but most stick to three options. Each of them is analyzed below.
Most casino affiliate programs (the same goes for online sports betting and online poker programs) pay their members every month. Typically, you will get paid on a specific day of the month (1st, 15th, etc.). Some networks pay their affiliates in the first week of the month. The important thing here is to choose an option that is as precise as possible. Without a timeframe, you can get paid once on the first day of the month and the second time at the end of the month. It would be difficult for many affiliates to maintain steady cash flow in this way, especially for the relatively new ones.
Then we have the Net 15 option, which allows affiliates to withdraw their earnings at the end of the month. When they ask to get paid at the end of the current month, they will receive the funds on the 15th of the following month. This is not a wrong solution, but only if the payments are issued timely.
The threshold method can be tricky, so we ask our readers to be careful. With this method, you must earn a specific sum or a predetermined number of commissions (new players) to get a chance to withdraw your earnings. The most important thing here is the threshold value. If it’s low (like $50 or $100), this shouldn’t be a problem even for beginner affiliates. Still, in some cases, it can be as high as $500, which will be challenging to reach if you are new to this business.
While it’s true that affiliates can use old-school tools to track the payment processes associated with their work, like printing tax forms or issuing paper checks, it’s also true that this approach is not practical. What every modern online casino affiliate needs are software programs.
Instead of spending time on calculations and check-ups, you can automate the process and avoid any mistakes with the help of these programs. In addition, this lets you, as an affiliate, keep the data from several affiliate programs in one place. That’s very helpful because many people involved in this business are partnered with more than one program. Also, you can get a better view of different campaigns.
Fortunately, several options have proven to be helpful. For instance, we have Scaleo, a fully-managed software solution that lets users track, analyze, and optimize their affiliate business and marketing campaigns. You can also benefit from Hitpath, a tool that evaluates customer engagements. Real-time tracking will help you plan your next marketing campaign more efficiently. AffTrack, Impact Radius, and LinkTrust are other examples of good solutions for affiliate marketing tracking.
Money makes the world go ‘round and when it comes to getting paid as a casino affiliate, the goal is to eventually have your site become a one-stop-shop for those looking for information about online sportsbooks, and casino and poker sites.
As a casino affiliate, earning potential is split into four separate tiers:
If your website falls into the beginner tier, it doesn’t mean you’ll stay there forever. With the right affiliate marketing in place, you could see a traffic increase that boosts your revenue. More traffic to your site means more traffic funneled to the casino, and more people playing at the online casino equals higher commission for you.
For those starting out in the gambling affiliate world, you’ll need some basic SEO knowledge. This isn’t to say that you’ll need to take courses to learn about the online casino landscape but you’ll need to do some research. The following tips should help you out:
As a business owner – yes, once your affiliate site is live, you’re a business owner. Congrats! – your priority is to understand the how/what/why/where/when of getting your commission.
For you, the betting affiliate, you’ll be bombarded with a variety of choices on how to receive payment. Make sure whichever method you choose is legal in your country of operation since the money will be going into your business account. Oh, you don’t want the money to go directly into your personal bank account. It’s frowned upon by the IRS. Instead, set up a business account and speak to an accountant or tax professional to help you. The last thing you need is to be audited by the government. Not fun. Furthermore, you must adhere to the tax laws where your business is registered. For instance, if you’re in the United States, you will need to abide by US tax laws.
Once you’ve set up your business account, you can review different payment options. Generally, casino sites will pay out via e-wallets like Neteller, Skrill, Venmo, and PayPal. Companies like Wise and others that offer e-transfers have rules against gambling payments. If the casino you’re partnering with wants to pay you through e-transfer or Wise, make sure you read the fine print. In fact, always read the fine print before signing anything. You never know what’s lurking in the wording and you want to make sure everything is above board before throwing your signature on any deal.
How do affiliate marketers get paid in foreign currencies? Since some of the casinos you’ll be partnering with may be in other countries and use a different currency than your own, you’ll need to understand exchange fees. These are pesky expenses that are charged when one currency is exchanged for another. For example, if you had $100 American dollars and wanted to change it over to Euros, you’d get approximately 92€ because the Euro is worth more than USD. It’s important to keep exchange rates in mind when collecting any payment from an online casino. Depending on the value of the currency you’re paid in, you could be making more money.
Before you sign an affiliate deal, look into how you collect your money. Will you need to send an invoice every month or is it automated? For the most part, casino commissions are automatically released on the agreed-upon date in your partnership contract.
A couple of decades ago, the forms of casino affiliate payments were limited. Thanks to modern technology, you can choose from a wide range of formats, and the best part is that their number is growing. To get the most from each payment form, you should learn a few things about it.
This e-wallet option doesn’t need a long introduction because it was one of the solutions that popularized e-wallets globally. PayPal is accepted in over 150 countries around the globe. Of course, the United States, where this brand comes from, is among them. This is a very fast and reliable payment method thousands of people use daily. You can quickly move the funds from your PayPal account to your bank account. Don’t forget that PayPal can be used for online shopping. The only potential downside is that PayPal requires a bank account and a card, and some complain that the fees are high.
Even though it was launched way later than PayPal, Stripe is another excellent affiliate payment option. The only thing the affiliate program needs from you to send your earnings is your email address. In other words, there’s no need to share bank info or additional information with the program. Of course, there are fees involved, and this time we’re looking at flat fees of 2.9% and 30 cents on each transaction. Don’t forget that Stripe is not compatible with PayPal.
Payza was an online payment service that let users transact in fiat money and cryptocurrency. This solution was pretty popular among casino affiliates. Still, a few things suggested that something was not right with this service years before it was terminated. For instance, in 2013, Payza restricted US users’ access to its services. In 2018, after years of legal battles, Payza was shut down. Of course, there were some excellent things about Payza, like its mobile app and the business model that lets users earn money with the help of the brand. You should be careful if you find a place where Payza is one of the casino affiliate payment methods.
Google Pay is a popular mobile payment system that is slowly becoming popular among casino affiliates. It was launched in 2018 as Google’s response to Apple Pay. The good thing is that Google Pay also lets you conduct transactions on older smartphones. Of course, it supports NFC technology allowing contactless payments. Using Google Pay is like using an actual wallet in a virtual setting. It’s straightforward to check your transactions and analyze your income and expenses with its help. This is helpful for those who work with several casino affiliate programs and receive more than one monthly payment.
Square is a payment system created by Block, Inc. It’s been helping affiliates and small/medium businesses since 2009. Thanks to Square, they can accept credit card payments and use tablets as POS systems. So, even though affiliates can benefit from Square only in specific situations, it’s still worth highlighting this solution on this list.
Skrill was known as Moneybookers for a long time. Today, this is one of the most popular affiliate payment methods. You can find it as a payment option on many affiliate networks and programs. This is especially true for those from the UK and Europe in general. One of the best things about Skrill is the automated conversion of currencies. As a US affiliate, you probably want to get paid in US dollars. This payment option won’t be a problem, even if the original payment was in British Pounds, Euros, or other fiat currency. Like PayPal, Skrill can be used for online shopping. Also, the fees you can expect are reasonable. On top of that, Skrill works in more than 190 countries and territories. Remember that there’s an inactivity fee of $2 if you are inactive for a month.
Some of the casino affiliate payment methods mentioned in our guide are popular in specific parts of our planet. WebMoney is an excellent example. Namely, WebMoney is used frequently in Eastern Europe and the ex-Soviet republics. So, suppose you are one of those affiliates who work with Eastern European clients or companies. In that case, you should consider WebMoney as a payment option. Remember that you can use this method in over 90 countries across the globe and that the US dollar is accepted as a global payment solution.
Wire transfer (or bank transfers) is probably the most used casino affiliate payment method today. It seems that people are used to this kind of transfer and believe that it’s the most secure option they have. Of course, they are right to some extent because the banks are still the most relevant and safest financial institutions. Still, many other solutions are equally secure. Also, there are a few downsides here, including the fact that there’s no flat fee because every bank has a different policy. Also, the fees, in general, are higher compared to many other casino affiliate payment methods listed here. Finally, you can’t expect fast payouts (typically, it takes 3 to 5 working days to get paid).
Next on our list of affiliate payment methods is Neteller, another e-wallet operating in over 190 countries and territories around the globe. It accepts 22 currencies, including US dollars. In addition to the online gambling industry, Neteller is popular among affiliates in other sectors. Potential users should know they can get a prepaid MasterCard card via Neteller and a 1.9% fee for sending money.
Bitcoin is the king of cryptocurrency, so when someone mentions Bitcoin, they usually think of all cryptocurrencies (although there might be some differences between them, so be careful). With Bitcoin as a payment option, you can protect your anonymity. Also, you can expect fast payouts and minimal fees. Of course, like in the case of other methods, this one has some disadvantages. For example, it’s very volatile, and you can’t get a refund once the transaction is processed.
Venmo is a US-based mobile payment service established in 2009, and PayPal bought this company in 2012. Since it works only with US companies, you should look for a program based in the United States as a US affiliate. Other than this, you can expect fast and hassle-free transactions.
The answer to this question depends on the casino affiliate program you choose. Generally speaking, most programs will ask for a minimum number. Still, some of them might be focused more on the deposit amount. You might get paid even with a single referral if they deposit a significant amount of money.
Yes. Some affiliate programs come with so-called negative carryover policies and transfer negative balances in your account to the next month until you reach zero.
A variety of payment methods is available to casino affiliates. Some of these are e-wallets like PayPal, Neteller, and Skrill. Affiliates can also use bank transfers, cryptocurrencies, and other methods.
The good thing is that you can choose from several excellent tracking software solutions for this purpose. Some examples include Hitpath, Scaleo, TrustLink, and AffTrack.
Suppose you are a registered member of a casino affiliate program and use the official CPA buttons (with your unique link). In that case, you should get paid for every customer that has accepted the casino’s offer (registered and deposited funds).